It’s not hard to package a goods for delivery.
But if done incorrectly, there are many things that may go wrong and cost your small business a lot of money.
We at Packhelp make it simpler for small firms like yours to utilize custom packaging productively in your company, therefore we have some experience with product shipment.
This article will show you how to safely package a product for delivery, preventing damage and creating a positive first impression on your recipient.
The packaging is important, yes.
Because it is the sole thing that safeguards your goods throughout shipping and transit, packaging is important.
To prevent harm to your goods, packing might also take the shape of void filler, which fills up empty space in a box.
Packaging safeguards not just your goods but also the standing of your company.
It demonstrates that you went above and beyond to create a favorable first impression and maintain control over how your brand and product are viewed.
The perceived worth of your product and other more sophisticated marketing strategies, including attraction marketing, are boosted as a result.
No matter how big or how little your product is, packing is crucial.
Determining the needs of your goods and selecting the appropriate packaging materials
When you are prepared to package your goods, the first thing you should do is determine what is needed.
Most likely, a courier or the postal service will deliver it. As a result, it will undoubtedly be spread around a little. It won’t be abused, but it also won’t receive any special treatment.
It requires fall and impact protection in this situation, which is often provided with cardboard. There are many types of cardboard, but corrugated cardboard is the most common solution.
If your product is a little bit delicate, cardboard is a fantastic alternative. Although it’s not the only type, cardboard packaging is the most popular for e-commerce firms.
Clothing is frequently packaged using materials like mailer bags. This is so because a t-shirt, a sweater, or a pair of jeans are often adaptable, strong, and long-lasting. The only protection such items need is general protection from dirt, dust and water.
Filling and cushioning
There may likely be some vacant space within a custom-printed cardboard box that you choose to utilize.
That empty space needs to be filled up, or else your product will fly around inside the box while in transit, increasing the chances of damage.
However, you also don’t want to overstuff the box so that the cushioning material is compressed and ineffective.
Using at least 2-3 cms of cushioning around all sides of the items inside the box is a good rule of thumb. This padding can come in the form of bubble wrap, packing peanuts, or cardboard.
If your brand has sustainable packaging practices, consider using paper bubble wrap, as it’s recycled as easily as your box.
Utilizing the Proper Sealant
Use the proper sealing substance when you are sealing a package for shipping.
Locking tabs are commonly seen on mailer boxes, although they are insufficient to hold the box closed during delivery.
Use packing tape to securely seal your box and be safe.
The self-adhesive strip included with Packhelp’s e-commerce shipping boxes is more than sufficient to keep the boxes securely closed.
In fact, it includes two sealing strips, allowing your client to reuse the packaging in the event that they need to exchange their product!
packaging for online purchases that have sticky strips
The box itself may become somewhat of an asset that’s worth safeguarding if you’ve spent a lot of time designing your packaging.
Once more, mailing sacks are utilized.
Your goods will be more than safe in the cardboard box, and the mailer bag will keep the item dry and clean.
international shipping that is safe
This is excellent for collectible objects as having a box that is in perfect shape is an essential component of ownership.
For the sake of keeping the product safe and fresh, food packaging necessitates a whole new type of sealing.
Extras & Shipping Labels
Some of the better e-commerce platforms create shipping labels for purchases automatically. This implies that all you need to do is print it, affix it to your packing, and deliver it.
Printed shipping box with a logo
But a shipment must also typically contain additional significant information. Invoices and custom paperwork, if you’re delivering overseas, are often affixed to the outside of the package.
For the most part, plastic invoice pockets are utilized to keep all paperwork secure during transportation.
Your e-commerce platform may interface with the shipping service you use to dispatch orders if you have a preferred courier, and it will immediately create a shipping label with all the necessary data.
Make sure that any shipping information does not offer a description of what is inside the package if you’re employing a covert packing method.
On make sure they are visible, shipping labels are applied to the largest, most noticeable surface of your box.
Positioning advice for shipping labels:
- Make sure the label is securely fastened, with no corners or edges protruding.
- Ensure that the label can be read.
- Be cautious to preserve the shipping label from water, dirt, and dust. a light plastic coating
How to design an unboxing encounter
The packaging design process includes an unpacking experience, which may significantly increase the appeal of your brand and product. Why are there so many unboxing movies and user-generated content pieces centered on packaging? A satisfying unpacking experience, of course!
The following advice can help you create an unboxing experience:
- Use product packaging, mailers, and filler that feature your brand, color scheme, and other visual assets. This will make it simpler for buyers to recognize your merchandise.
- To evoke a sense of elegance and protection, use void filler and protective components like tissue paper.
- To give your brand individuality, use copy on both the inside and outside of the box.
- Make sure that your packaging is simple for customers to open and utilize.
Simply said, your unpacking procedure is what transforms your customer’s perception of your product from “gee this is good” to “wow this is a lot more than I expected!”
packaging for delicate goods
As you already read, you’ll need a few centimeters of padding within your box to provide safety.
But utilizing inserts is another approach to provide additional protection. You may see a sample of a cosmetics product insert in the image below.
A cardboard insert is placed inside your box to hold your items absolutely motionless.
It’s conceivably the safest method of packing your goods protection.
This also implies that you may buy larger quantities of the same kind of mailer box and have a specific insert for your complete line of items.
Consider collaborating with a packaging expert who can assist you further optimize your packaging for value if you’re interested in developing a bespoke insert.
Conclusion
Packaging isn’t all that difficult, and keeping your goods secure in transit isn’t as difficult as it might appear.
Finding the best answer for you, however, can take some time and work. Particularly if you represent a brand that will soon be shipping items in bulk.
Whatever your position, Packhelp can assist you in locating the best packaging option for your company.